DES Privacy Policy: Data Collection, Use & User Rights

Effective Date: February 15, 2026

Diversified Education Services (“DES,” “we,” “our,” or “us”) respects your privacy and is committed to protecting your personal information.

This Privacy Policy explains how we collect, use, store, and protect information when you visit https://diversifiededucationservices.com or interact with our services.

Information We Collect

We may collect:

• Name
• Email address
• Phone number
• Information submitted through contact forms
• Website usage data through analytics tools
• Technical information such as IP address, browser type, and device information

We only collect information that is relevant to providing executive function coaching, tutoring services, academic support, and adult coaching support.

How We Use Your Information

We use the collected information to:

• Respond to inquiries
• Schedule consultations
• Provide services
• Improve our website and content
• Analyze website performance
• Maintain security and prevent fraud

We do not sell personal information. We do not share, rent, or sell personal information to third parties for marketing purposes.

Contact Forms & Email Storage

When you submit a contact form on our website:

• Your information is sent securely to our business email.
• Form submissions may be stored in our Gmail account for business recordkeeping.
• We use this information solely to respond to inquiries or provide services.

We do not share contact form data with third parties for marketing purposes.

Google Analytics & Tracking Technologies

We use Google Analytics to understand how visitors use our website. Google Analytics may collect:

• Pages visited
• Time spent on site
• Traffic sources
• Device type
• General geographic region

This data is aggregated and does not personally identify individual users.

You may opt out of Google Analytics by adjusting your browser settings or by using Google’s opt-out tools.

For more information, see the Google Privacy Policy. You can also install the Google Analytics Opt-Out Browser Add-on.

OTTO / Search Atlas SEO Tools

We use OTTO and Search Atlas SEO tools to:

• Monitor website performance
• Improve search visibility
• Analyze keyword and traffic trends

These tools may collect anonymized usage data and technical website data to improve performance. They do not collect sensitive personal data from users.

Cookies

Our website uses cookies to:

• Improve website functionality
• Track site performance
• Enhance user experience

Cookies may include analytics, session, and WordPress functionality cookies.

You can disable cookies through your browser settings. Disabling cookies may affect website functionality.

Data Retention

We retain personal data:

• As long as necessary to respond to inquiries
• As required for business recordkeeping
• As required by law

If you request the deletion of your information, we will comply unless we are legally required to retain it.

Your Rights & Choices

Depending on your state of residence, you may have the right to:

• Request access to your personal data
• Request correction of inaccurate information
• Request deletion of your personal data
• Withdraw consent for communications

To exercise your rights, contact us at 203-550-3222 or through our website contact form.

Security Measures

We take reasonable technical and administrative measures to protect your information, including:

• Secure website hosting
• SSL encryption
• Password-protected email accounts
• Limited administrative access

However, no online transmission is 100% secure.

Children’s Privacy Policy / COPPA

Diversified Education Services provides educational services to minors; however:

• We do not knowingly collect personal information from children under 13 without parental involvement.
• Contact forms are intended for use by parents or legal guardians.
• If we learn that we have collected personal information from a child under 13 without verified parental consent, we will delete it promptly.

For more information about the Children’s Online Privacy Protection Rule, please visit the FTC COPPA Rule page.

Parents may contact us at 203-550-3222 with questions.

Additional information about Connecticut consumer privacy protections is available through the Connecticut Attorney General’s Privacy and Data Security Department.

WordPress Disclosures

Comments

If visitors leave comments, if enabled, we collect data shown in the comment form, along with the visitor’s IP address and browser information to help prevent spam.

Media Uploads

If users upload images, they should avoid including embedded location data, such as EXIF GPS data, as visitors may extract location information.

Embedded Content

Articles may include embedded content, such as YouTube videos or social media posts. Embedded content behaves as if the visitor has visited the originating website, which may collect data and use cookies.

Updates to This Policy

We may update this Privacy Policy from time to time. Any updates will be posted on this page with a revised effective date.